Hello everyone. I am doing some research on the consumer of yoga apparel. I assume that many of you own yoga apparel. If you are willing to help me, here are some questions:
-What types of apparel have you purchased?
-Why did you purchase this type of apparel?
-What process did you go through to evaluate various brands?
-How did you narrow the options down? What criteria did you use?
-Did anyone influence your decision?
-Where did you ultimately make your purchase?
-Would you purchase such apparel online?
-What are your favorite brands, why?
-Would you ever experiment with a new, start-up brand? What factors would be important to you with such a brand?